Snarky Tea
Since June 2026, I have designed brand assets for Snarky Tea’s monthly drops and seasonal launches across packaging, email campaigns, print materials, and web design. As Lead Designer, I help bring the brand’s witty, sarcastic personality to life for a passionate community of tea lovers, supporting the growth of this women-owned small business.
July brought two playful seasonal campaigns to Snarky Tea: Snark Spangled Summer and Snarkmas in July. I created monthly stationery, email campaigns, and digital marketing graphics that brought each campaign’s personality to life, from a patriotic summer aesthetic to a festive twist on Christmas in July. Additional print projects included a first-time buyer card, Tea House review card, and updated brewing pamphlet, extending Snarky Tea’s playful brand experience into customer-facing materials.
July 2026
Sticker of the Month:
Snark Spangled Summer:
Snarkmas in July:
Print Materials:
August brought a playful back-to-school theme to Snarky Tea through the Snark University campaign. I created monthly stationery, email campaigns, and digital marketing graphics that brought a fun, collegiate vibe to the brand through school-inspired elements and Snarky Tea’s signature humor. The cohesive visual language gives the seasonal campaign its own personality while keeping the assets functional, approachable, and on-brand.
August 2026
Monthly Stationary:
Digital Marketing:
September brought a spooky ’90s-inspired Halloween theme to Snarky Tea through the Are You Afraid of the Snark? campaign, drawing inspiration from the iconic TV show Are You Afraid of the Dark? I created monthly stationery, email campaigns, and digital marketing graphics to launch the Halloween collection through eerie visuals, nostalgic ’90s elements, and Snarky Tea’s signature humor. The cohesive visual language gives the Halloween launch its own personality while keeping the assets functional, approachable, and on-brand.
September 2026
Monthly Stationary:
Digital Marketing:
October celebrated Snarky Tea’s 10-year anniversary with a special launch honoring a decade of flavor, fun, and communitea. I created monthly stationery, email campaigns, and digital marketing graphics that brought the milestone to life through celebratory birthday visuals and playful details, giving the anniversary campaign its own cohesive personality while staying true to the brand.
October 2026
Monthly Stationary:
Digital Marketing:
